Not much value in a value bet

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Note, if villain ended up with a pair above second pair, then he isn't a tag and you need to adjust your read.

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If I were villain I could have ended up with a pair of 7s (I assume you mean higher than 2nd pair from the flop) on the river, probably paying off a bet but not betting this river. And I consider myself a tag.

Btw a decent average tag isn't as solid as many seem to think. I would need to be very confident in my read, not having just some stats, to not bet this river.

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Agreed. Stop with this inducing bluff stuff. Fancy Play Syndrome.