True Tournies...

I was woundering what everyone is expecting from the True-Poker tournies that are supposed to be starting in the next week or so. I play mainly 10-20 tournies at Paradise poker and was curious if putting some money on True once the tournies start would be wise. My thinking is that the players currently there probably don't care so much about tournies, since True has never offered them before and these players could easily play at PP. So chances are the tournies could be rather profitable in the beginning. Any thoughts would be greatly appreciated.