How to determine what to bet?

[DavidC]

Okay, I'll get a little specific here:

In a weak-tight game, which is uncommon in SSNL, this is my strategy:

I bet whatever amount I think will give them crappy odds to improve, knowing:

1) That they're good enough to fold when they have bad odds.
2) That they will assume that they need to improve.

Therefore the actual amount of my bet varies greatly depending mostly on the texture of the board.

---

Likewise, if someone were to program a NLHE bot that just called no matter what, then you would just push whneever your equity was over 50% vs a random hand, right, depending on your stack size, bankroll size and risk tolerance of course.

---

In SSNL, we get into a situation where our opponents will call more than they should, but not always, and they'll call larger amounts than they should, but not always. In other words, there's money to be made by value betting, but we have to apply some sort of logic to it that's more complex than in the "push over 50%" scenario.

So... what's the logic?