3 bet bluff flop, lead turn party 10/20

[asofel]

Villain is fairly new to the table. So far I've seen him make some aggressive raises but fold quickly to a tighter player's
reraise. I haven't tangled with him much yet. Overall he felt like the kind of player who plays fast, raises fast, and if caught, folds fast.

Party Poker 10/20 Hold'em (6 max, 3 handed) pokerhand.org hand converter

Preflop: Hero is SB with A[img]/images/graemlins/heart.gif[/img], 9[img]/images/graemlins/club.gif[/img].
<font color="#666666">1 fold</font>, <font color="#CC3333">Hero raises</font>, BB calls.

Flop: (4 SB) 4[img]/images/graemlins/diamond.gif[/img], 2[img]/images/graemlins/club.gif[/img], 7[img]/images/graemlins/diamond.gif[/img] <font color="#0000FF">(2 players)</font>
<font color="#CC3333">Hero bets</font>, <font color="#CC3333">BB raises</font>, <font color="#CC3333">Hero 3-bets</font>, BB calls.

Turn: (5 BB) 8[img]/images/graemlins/heart.gif[/img] <font color="#0000FF">(2 players)</font>
<font color="#CC3333">Hero bets</font>...

I think this was the only time I pull this tonight, and I really have no idea how common it is, if its good in rare situations, etc. Thoughts would be appreciated. Looking at in in post format, it seems like spewing...at the time though, I really thought I could get a fold. So, opinions?