5-5 PLO8 Standard? Boring?

[FatalError]

Just getting into PLO8, i'm a good limit player so i'm learning bluffing now, this is a preety standard bluff here given the action.

ANTES/BLINDS
richlet posts blind ($5), ShipItFish posts blind ($5).

PRE-FLOP
xx_pamela_xx folds, Gkeuler88 folds, kingofpain folds, zadig_ calls $5, richlet bets $10, ShipItFish calls $10, zadig_ calls $10.

FLOP [board cards AD,9H,QS ]
richlet checks, ShipItFish checks, zadig_ checks.

TURN [board cards AD,9H,QS,8C ]
richlet bets $15, ShipItFish calls $15, zadig_ calls $15.

RIVER [board cards AD,9H,QS,8C,KC ]
richlet checks, ShipItFish bets $90, zadig_ folds, richlet folds.

SHOWDOWN
ShipItFish wins high $177.

[emptyshell]

Your cards might be interesting to know here. It looks like a reasonable spot for a bluff. If richet had JT, he wouldn't have stopped betting at the river. zadig_ would likely have raised the turn, but if he was without redraw, just calling would not be unreasonable. Sometimes you'll get a call from a disbelieving set, especially since you didn't speak up on the turn. I imagine it would work > 50% of the time; let's say 62%.