What is Avery Cardoza's rep?

http://www.amazon.com/gp/product/1580421...ks&v=glance
I know Avery Cardoza's publishing group puts out the weak Ken Warren texts as well as Doyle Brunson's Super System series, but does anybody have comments about him as an author? I see that he is writing a NL Tournament book due out in the 3rd quarter 2006. Hopefully this is another smash hit to add to Harrington On Holdem 1&2 and Kill Phil for No Limit Hold'em Tournaments.