Rolling Stones Break New Ground in....ahhh....Marketing

[Dynasty]

If you want to see the video for the Rolling Stones new song "Streets of Love", you're going to have to tune in to NBC's daytime soap Days of Our Lives. The video is going to be aired on the show next Tuesday and then used as a love theme in later episodes.

Link to Yahoo story

I like this part at the end of the story.

Is this the ultimate sellout for the Stones? No way, said panelist Cheryl Berman, chairwoman and chief creative officer for the Leo Burnett ad agency. "Selling out has changed," Berman said. "Selling out means you're doing bad creative."

[wacki]

Somebody said to me, "But the Beatles were antimaterialistic." That's a huge myth. John and I literally used to sit down and say "Now, let's write a swimming pool."

- Paul McCartney

[Hamish McBagpipe]

[ QUOTE ]
doing bad creative

[/ QUOTE ]

Jesus, how much does Chief Creative Officer pay? I could use a raise.

[Duffman]

When you're the Stones and you've been doing this for 40 years, you can pretty much do whatever the [censored] you want.

[Blarg]

I agree. They've earned their right to make plenty of money very long ago, with more good work and more overall integrity than any 1000 of the bands that came after.

[wacki]

[ QUOTE ]
more overall integrity than any 1000 of the bands that came after.

[/ QUOTE ]

I don't agree with this.

[Blarg]

Then I think you're wrong.

[PhatTBoll]

[ QUOTE ]
I agree. They've earned their right to make plenty of money very long ago, with more good work and more overall integrity than any 1000 of the bands that came after.

[/ QUOTE ]
Any band that makes music people are willing to pay a lot for has earned the right to make a lot of money.

[wacki]

[ QUOTE ]
Then I think you're wrong.

[/ QUOTE ]

That's fine, I just don't know too many bands, let alone regular people, that charge their friends $$$ for beer at a birthday party.

[Blarg]

I have no idea what this means or why it's relevant.