Protected pot bluff

[elindauer]

As a changeup, I think it has merit. You may well fold KK / QQ in the BB and get it heads up with a weaker hand / draw, which would be a huge gain. You are going to call anyways, may as well throw in the extra BB and really throw a monkey wrench into this hand.

Any hand worth a call is conceivably worth a raise...

I don't know about your plan to fire any river though. If the BB doesn't give up and you see the river 3-ways, that is a real desperation play to fire again.

good luck.
eric