3-betting flop for ???

[housenuts]

is this appropriate?

villain is 17.3/12.6/1.78 after 530 hands

i don't think my raise is really for a free card as the subject indicates because if he has an ace there's only 2 cards that will help me. so is there any point in raising? i've 3-bet before in situations like this, and sometimes on complete bluffs, so is such a move profitable? if i'm not going to raise i can't see calling as a good choice because certainly he'll bet out again on the turn. should i call down? swallow my pride and give up my krangs?

Party Poker 3.00/6.00 Hold'em <font color="#0000FF">(5 handed)</font> link

Preflop: Hero is Button with K[img]/images/graemlins/spade.gif[/img], K[img]/images/graemlins/heart.gif[/img].
UTG checks, <font color="#666666">1 folds</font>, <font color="#CC3333">Hero raises</font>, <font color="#666666">1 folds</font>, BB calls, UTG calls.

Flop: (6.33 SB) Q[img]/images/graemlins/diamond.gif[/img], A[img]/images/graemlins/spade.gif[/img], 8[img]/images/graemlins/heart.gif[/img] <font color="#0000FF">(3 players)</font>
BB checks, UTG checks, <font color="#CC3333">Hero bets</font>, <font color="#CC3333">BB raises</font>, UTG folds, <font color="#CC3333">Hero 3-bets</font>, BB calls.

Turn: (6.17 BB) 6[img]/images/graemlins/spade.gif[/img] <font color="#0000FF">(2 players)</font>
BB checks, Hero checks.

River: (6.17 BB) 3[img]/images/graemlins/spade.gif[/img] <font color="#0000FF">(2 players)</font>
<font color="#CC3333">BB bets</font>, Hero calls.

Final Pot: 8.17 BB.

edit: looking at this again maybe it's appropriate and then follow it up with a bet on the turn and folding to any further aggression by him. ja?