interesting 20-40 commerce hand

[riverboatking]

stacks: me ~10K villian ~7K
relevant reads: villian is aggressive but good, solid player, but not afraid to make moves.

villian's read of me: views me as a thinking player but definately LAG. knows i'm more then capable of betting w/air if i sense weakness. also i believe he has picked up on the fact that i like to overbet strong hands on the river. (for LAPOKER17 this is karga).

i limp after one limper w/red JJ.
two or three limpers and he checks his BB.

flop comes 3 [img]/images/graemlins/diamond.gif[/img] 3 [img]/images/graemlins/heart.gif[/img] 6 [img]/images/graemlins/diamond.gif[/img]

checked to me i pot it for ~ $260.
villian is only caller.

turn is 10 [img]/images/graemlins/diamond.gif[/img]

check, check.

river is 3 [img]/images/graemlins/spade.gif[/img]

villian checks i bet $700
he checkraises me to $2200.

thoughts?