Which site has the best image/graphics/marketing?

[Paradigm]

Hi -- I've thinking recently while I play, and read CardPlayer and other poker materials online, and I was wondering which sites people think present and market most effectively.

I think that Full Tilt, far and away, has the best print ads, with their pros strolling down the strip, mafioso like, in black and white. I think PokerRoom has the best graphics on its site, and has the cleanest images, and I think PokerStars has quite clearly surpassed other sites in television ads, but I can't believe that they will air the new Moneymaker and Raymer ads on NBC, and still show those public-access ads where Moneymaker says, "you say you love poker, but you can't always get a game together?" Absolute is doing a good job there as well.

Your thoughts, please...