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#1
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Was catching up on some reading yesterday, and noticed an article in a recent Forbes describing exactly Party's approach in their bonus emails:
Reengineer That Ad It's a brief overview of the Taguchi Method of experimental design as applied to advertising, particularly (surprise) Spam. I'm guessing somebody at Party reads Forbes... |
#2
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Meh, Forbes isn't worth the paper that it is printed on.
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