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If they won't fold, then charge them two bets instead of one to continue. If they accept the less favorable odds you are offering them via a double bet the wager becomes more favorable to you. If the odds they accept don't justify the call, you will then make money on them.

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I don't get this line of reasoning at all. Who is going to bet the flop? Checking and having this checked through and giving a free card is criminal. You must lead out here. With a board this draw heavy a c/r will not protect your hand. Bet for value and build the pot - you have a big EV edge over your opponent's possible holdings.

Without a read I'd call this river, but I wouldn't be holding my breath. Pray he has 55.