[HopeydaFish]

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The idea is that each child will be independent and unique, yet still bonded to the family in love and in name.

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I think this explanation is a little hokey, but I think the general idea is fun and creative. Why does everyone need to adhere to the same social custom?

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I always wince a little when people start talking about being "fun and creative" with their children's identities. Some people treat their children as fashion accessories and don't give any thought to the future repercussions of their actions on their children. Most kids don't want to stick out and be different -- they just want to fit in. Giving your kid a different last name than his/her parents will make it look to the world like he/she is a foster child or was adopted. It will be even worse if the parents decide to give their kids "fun and creative" last names...like Johnny Moonbeam, or Samantha Pussywillow.