[dstyle]

surprised that no one has mentioned Juanda or Chan. Juanda got an MBA and supposedly parlayed his early 90's big cash game victories into lots of successful investments insuring he'll never go broke.
Same thing for Chan--investments in businesses, real estate, etc.
Greenstein seems to invest his money well also--real estate

basically, while many of the "top name pros" consistently go broke, these pros have joined the top of the economic bracket through good poker skills and successful investing, and not playing way out of their limits that they can manage financially

Harrington has similar financial/business skills also

if anything, their biggest weakness (and other successful pros) is staking losing players who are their friends

in relation to strictly poker-promotion to the general public and takign advantage of easy opportunities, it's easily Danny N and Hellmuth first, then Lederer (with his commentating, dvds, shows, knob creek, etc.), Esfandieri (or maybe he just hypes himself up)