I have a friend who I posted about before who bought some ATHM at $50.00 a share on margin. So far he's lost $25,000 trying to average down. His original investment was $5000 in cash and $5000 on margin. He's had to liquidate his entire albeit modest portfolio to meet the margin calls. It's ATHMQ since it filed for Chapter 11 protection and is going for $00.056 a share now. He told me today he is going to pump another $2000 into it to average down again. I've tried to get him to stop but he hasn't listened. He also asked me what a limit order was today. I explained it to him and I suggested that if he wanted to buy it and insisted on doing so at least try to get some near it's low at $00.015. I wish this stock would quit trading so my friend could accept his loss and move on.