[shaniac]

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All these responses, and no nods for Amarillo Slim, who, until the whole molesting-his-own-granddaughter thing, was essentially the Hulk Hogan of poker. He was a famous poker player when there were no famous poker players(though probably more for his prop betting).

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If we are talking about people who did the least to earn the most fame, Slim gets the nod. Beyond that, I doubt whatever fame and success he acquired by marketting his own image can even compare to the others mentioned in this thread. We can give him the honorary tilte: Godfather of Poker Self-Promotion if you like.

Too bad Diablo excluded Bobby Baldwin from the discussion because that dude is a hero.