[Danenania]

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damnit. The mythical value-bluff still eludes me. One day...

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I'm pretty sure value bluffs are very stupid. I do understand the concept but the situations in which a player could fold a better hand or call with a worse one are usually misplayed on a street opening up a spot for an unusual play. I wouldn't look to value bluff ever.

Krishan

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Value bluff opportunities usually arise in huge pots when you have something marginal but showdownable against an unknown (or unknowns). Since your opponent is unknown it's possible he'll fold a better hand, but as we know in large pots people will also call with some ridiculous holdings.

There is also the value bluff raise, a multiway squeeze play whereby in one fell swoop you cause both a better hand to fold and a worse hand to call. This is rare and beautiful and is sometimes considered the holy grail of value bluffs.