[BluffTHIS!]

Look at it like this. You flopped a board set and 3 other players also liked the flop. And now the turn improved your hand and you are facing a bet with 2 of those players yet to act behind you. So how good can such a non-nut hand be in omaha? If you have an underfull and 2 other players put money in on the turn, even at lower levels you just aren't going to have the best hand that often. You could call the turn bet, but if there is any action behind you, you must be prepared to fold to a raise or on the river multiway unless you spike your A.