I play it the exact same way Hero did. I like the "block" bet. You are getting 2.5-1 on the river call. (needing to be good only 29% of the time for the call to be +EV) I think you will be shown down KQo and KTo enough times for this to be a call on the river, especially at the $100 games. I think you guys are seeing monsters under the bed, but in a real game sitaution would have insta-called.