[Supern]

Ciaffone says in Improve your poker:
If you get called on the flop and a card of no consequence comes on fourth street, bet it.
An example is AK as a preflop raiser in position and no pair.

You raise preflop and get one caller.
You have two high cards.
He checks, you miss the flop and bet it and he calls.
I often give up on my bluff now.
I play low limits I must add.

What do you look for in deciding to bluff again on the turn?