I definitely suggest the Inferno line. The best being the original Inferno, the Ultimate, and the Absolute. There is a pro from around here who is on Columbia staff and he has told me himself that the Infernos are the best balls around and all the other companies are trying to copy their reaction.
I've been throwing pretty much all Brunswick for awhile now. I still have a few other balls I will throw on certain shots but mainly my arsenal is all Big B.
I have heard good things about the Particle U-Turn though. All the Lane 1 stuff rolls nice but it's not worth the money really. MoRich equipment is also very very good. Hammer is back and is making decent equipment. I know a guy on Hammer staff and he rarely ever says a ball is junk. Actually, I have a Hammer High Rev with about 10 games on it I'd sell for 100 bucks. (It rolls great I just don't have any room for it in my equipment)
There are all kinds of ball review sites out there.
www.ballreviews.com
www.bowlingballreviews.com
I'm sure there are plenty more.