Party bonus semantics, what does this mean?

[CostaRicaBill]

So I got that Party pop up...

Earn 16725 Regular Points between October 5th and October 31st and you can earn $545 in cash.

You have earned 0 regular points so far. You still have to earn 16725 regular points by October 31st to be eligible. Be sure you don't miss out!

So what the eff does this mean, I "can earn $545" and when I earn them I "will be eligible." So if I gets these points do I get this damn money or not?